Sunday, June 06, 2021

Launching the homegrown ECO-sneaker label in Hong Kong


Having been fully funded on Kickstarter, within 24 hours and incredibly reaching eight times their initial funding goal, LONO is ready to show everyone what it’s made of and to challenge the status of quo with a ZERO-inventory retail model, the first of its kind in the industry. LONO is a pair of plant-based sneakers designed for a sockless and eco-conscious lifestyle. 

Thanks to TREE fiber, the natural odor-busting, breathability, and anti-bacterial properties are able to perform and translate directly to your feet. LONO is determined in making the transition from synthetic to organic, biodegradable materials. Their goal is to reduce waste and pollution while transforming sustainable resources into shoes with remarkable functionality. 

LONO’s amazing TREE-knit mesh: 100% plant-based fiber; 0% plastic / glue / animal LONO VIP launch 

When: June 22nd, 2021 

Where: The Hangout Cafe & Bar 18 Pok Man Street, Olympic LONO story, experiencing the LONO comfort, and showcasing the LONO sneakers.